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Marketplace Tech Blogs

Targeted ads aren't just online, they're on TV

by Molly Wood
Feb 19, 2019
How targeted ads have migrated to your television
William West/AFP/Getty Images
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Marketplace Tech Blogs

Facebook seems to be doing everything wrong, but it's working for them...

by Molly Wood
Feb 1, 2019
Do people just not care about privacy after all?
Loic Venance/AFP/Getty Images
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Marketplace Tech Blogs

AT&T aims to bring more targeted ads to your TV screen

by Molly Wood
Sep 28, 2018
"It's absolutely about competing with Google and Facebook," an Ad Age reporter says.
SAUL LOEB/AFP/Getty Images
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Marketplace Tech Blogs

Why advertising is no longer the holy grail of tech revenue

by Molly Wood and Stephanie Hughes
Aug 3, 2018
This tech earnings season, services, gadgets, and the cloud won. Advertising ... took a hit.
A picture taken on November 20, 2017 shows logos of Google displayed on computers' screens. 
LOIC VENANCE/AFP/Getty Images
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Kids and Tech: Tradeoffs

How tech steals our time — and how to get it back

by Molly Wood
Jul 26, 2018
A former Googler weighs in on how much time we should spend with technology and how we should make those choices.
A Chinese couple tests the new iPhone 7 during the opening sale launch at an Apple store in Shanghai on September 16, 2016. 
JOHANNES EISELE/AFP/Getty Images
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Advertising on the Grammys 'second screen'

by Molly Wood
Jan 24, 2014
Last year 28 million people watched the Grammys on TV. But more and more, some of the action and the ads will be happening on the so-called second screen.
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A change to the email inbox means marketers need to adapt

by Molly Wood
Sep 18, 2013
Retailers and email marketers are upset that Gmail's new updates are hurting their sales.
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How online advertisers could use your data against you

by Molly Wood
Sep 4, 2013
Ethical and moral questions arise when personal data is mined for advertisers
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When it comes to online tracking, what's standard?

by Molly Wood
Jul 16, 2013
Should advertisers and other companies be able to collect and hold onto users' browsing data? And should users be able to tell web site operators to stop tracking them?
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Why Nielsen isn't watching the cord-cutters

by Molly Wood
May 15, 2013
How cord-cutters are impacting TV ad revenue.
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